Micheline Maynard

Micheline Maynard

Micheline Maynard Biography & Books

Speaker Biography:

Micheline Maynard is a business journalist, author and professor who is considered one of the country’s leading experts on all forms of transportation. She is the former Detroit bureau chief for The New York Times, where she covered the bankruptcies and rebirth of General Motors and Chrysler, as well as the restructuring of the airline industry. More recently, she has been a contributor to Forbes and Time Magazine, where she has written about the bankruptcy of the city of Detroit, and its urban revival.

 Maynard is the author of THE END OF DETROIT: How The Big Three Lost Their Grip On The American Car Market, which predicted the demise of the Detroit companies and prescribed steps the companies needed to take to win back consumers. She has written three other books. In 2013, she launched Curbing Cars: Rethinking How We Get Around, a journalism project looking at how Americans are driving less and turning to other forms of transportation, including public transit, bike sharing, car sharing, and walking. The Curbing Cars eBook was published by Forbes, and the project was the subject of a cover story in the Columbia Journalism Review.

Maynard currently serves as Director of the Donald W. Reynolds National Center for Business Journalism at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication.Maynard is a visiting professor at the Cronkite School of Journalism at Arizona State. She also has taught at the Ross School of Business at the University of Michigan, Central Michigan University, and the Wharton School at the University of Pennsylvania.

Maynard is a regular guest on national and international television, such as PBS NewsHour, Charlie Rose, CNBC’s Squawk Box, ABC’s 20/20, The Today Show, and BBC World News. She appears frequently on NPR programs including Here and Now, All Things Considered, Morning Edition and on public radio’s Marketplace.

She is an experienced public speaker, including appearances at Harvard, Dartmouth, Columbia, Michigan, Michigan State, The University of Nevada Reno, Wayne State and Indiana State. She has spoken to the non-profit and corporate groups including the Women In Restructuring Confederation, US-China Chamber of Commerce, Economic Club of Grand Rapids, the Michigan Chamber of Commerce, and the Ann Arbor City Club, as well as many civic organizations.

Further Reading:

Micheline Maynard's profile at The Cronkite School of Journalism at Arizona State University

Reviews:

THE SELLING OF THE AMERICAN ECONOMY is a fascinating new book...a lively reminder of how much we can learn, and how much we can benefit, when the world comes here.

-David Plotz, Editor of slate.com for Amazon.com

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Micheline Maynard's provocative examination of growing foreign ownership of American business will enrage nativists, challenge globalists and prompt everyone to think deeply about the reasons that American needs foreign investment to create high-paying jobs.

-David Cay Johnston, Pulitzer Prize-winning author of Free Lunch and Perfectly Legal

If you’ve read or heard anything about the American economy or the automobile industry during the past two decades, it’s likely Micheline Maynard said it.

-Professor Charles O’Reilly, Stanford University

Micheline Maynard's crisply written book coolly analyses the causes of the latest fall of Detroit.

-The Economist

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[A] well-researched and passionate examination of contemporary culture, automotive and otherwise.

-Boston Globe

Comprehensive...Maynard builds a persuasive case with layers of detail.

-Business Week

Books:

  • THE SELLING OF THE AMERICAN ECONOMY: How Foreign Companies are Remaking the American Dream (Doubleday/Currency)
  • THE END OF DETROIT: How the Big Three Lost Their Grip on the American Car Market (Doubleday/Currency)
  • CURBING CARS: America's Independence from the Auto Industry (Forbes Media)
  • COLLISION COURSE: Inside the Battle for General Motors (Birch Lane)
  • THE GLOBAL MANUFACTURING VANGUARD: New Rules from the Industry Elite (Wiley)

Awards:

Winner of the annual Nathaniel Nash Award, which honors a New York Times reporter who excels in business and economics coverage, at home or abroad

Maynard and a team of New York Times reporters shared two awards from SABEW, a business journalists’ group for their coverage in print and online of the General Motors bankruptcy

The Changing Gears team received a regional Edward R. Murrow Award and a Headliner Award.

Speaking Topics:

  • The End of Americans’ Romance with Automobiles
  • The Future of the Airline Industry in a World of Fees
  • The Future of the Global Car Industry
  • The Return of Public Transportation
  • The Explosion of Bike Sharing in America
  • How Technology Like Uber and ZipCar is Reshaping Transportation
  • Manufacturing in America
  • Travel Trends